{
  "contact_email": "sellers@boostboss.ai",
  "contact_address": "Boost Boss, Inc., 8 The Green, Suite R, Dover, DE 19901, USA",
  "version": "1.0",
  "identifiers": [
    { "name": "TAG-ID", "value": "pending-tag-certification-2026", "_todo": "Apply at tagtoday.net once entity is registered" },
    { "name": "DUNS", "value": "pending-duns-application", "_todo": "Apply at dnb.com/duns-number/get-a-duns.html" }
  ],
  "sellers": [
    {
      "seller_id": "boostboss-primary",
      "name": "Boost Boss, Inc.",
      "domain": "boostboss.ai",
      "seller_type": "BOTH",
      "is_confidential": 0,
      "comment": "Boost Boss operates the BBX exchange and BB MCP ad network as both a first-party seller of owned inventory (House Ads, demo placements) and an intermediary for publisher MCP inventory."
    },
    {
      "seller_id": "bbx-exchange",
      "name": "Boost Boss Exchange (BBX)",
      "domain": "exchange.boostboss.ai",
      "seller_type": "INTERMEDIARY",
      "is_confidential": 0,
      "comment": "Programmatic OpenRTB 2.6 exchange for MCP-native inventory. First-price auction with PMP support."
    },
    {
      "seller_id": "pub_cursor",
      "name": "Cursor Labs",
      "domain": "cursor.com",
      "seller_type": "PUBLISHER",
      "is_confidential": 0,
      "comment": "MCP-native code editor. Native ads served inside the editor command palette and assistant surface."
    },
    {
      "seller_id": "pub_perplexity",
      "name": "Perplexity AI",
      "domain": "perplexity.ai",
      "seller_type": "PUBLISHER",
      "is_confidential": 0,
      "comment": "Conversational answer engine. Sponsored result placements + tool_result format."
    },
    {
      "seller_id": "pub_replit",
      "name": "Replit",
      "domain": "replit.com",
      "seller_type": "PUBLISHER",
      "is_confidential": 0,
      "comment": "Cloud IDE with MCP integration. Native ads in the agent and run-output surfaces."
    },
    {
      "seller_id": "pub_zed",
      "name": "Zed Industries",
      "domain": "zed.dev",
      "seller_type": "PUBLISHER",
      "is_confidential": 0,
      "comment": "Collaborative code editor. Native ads in the assistant panel."
    },
    {
      "seller_id": "pub_codeium",
      "name": "Codeium",
      "domain": "codeium.com",
      "seller_type": "PUBLISHER",
      "is_confidential": 0,
      "comment": "AI coding assistant. Native ads in the chat sidebar."
    },
    {
      "seller_id": "pub_continue",
      "name": "Continue Dev",
      "domain": "continue.dev",
      "seller_type": "PUBLISHER",
      "is_confidential": 0,
      "comment": "Open-source IDE assistant. agent_suggestion format."
    },
    {
      "seller_id": "house-ads",
      "name": "Boost Boss House Ads",
      "domain": "boostboss.ai",
      "seller_type": "PUBLISHER",
      "is_confidential": 0,
      "comment": "First-party house inventory used for marketplace warm-up and unsold-impression backfill."
    }
  ]
}